This inevitably means that component suppliers have to invest time, effort and, unavoidably, money to create the new designs that will provide the end user with something different. The copying of designs has become accepted by many as a fact of life, so constant innovation has become their only effective method to combat the problem.

….. Another company that has made good use of the internet is Brass Foundry Castings, which has a wide range of fittings for the market that is both supported and further promoted on its comprehensive website. It has established a database of e-mail addresses to which it sends regular updates.

One of its latest introductions is the axe-head drop handle within its antique cabinet hardware range. This includes a selection of hand-made character antique brass fittings, designed to add traditional appeal and quality.

In addition to antique restoration cabinet hardware, the website also features architectural fittings and interior design mounts, an ordering facility for the company’s 101-page restoration hardware catalogue and a selection of hand made ornaments and bronzes.

Brass Foundry Castings updates its website on a three-weekly basis and offers trade discounts on orders over £1000 net. The company was formed in 1979 and supplies its customers on a mail order basis. …….